360 Degree Brewing

Solution

To enhance brand presence and shelf impact within the competitive drinks market, we worked on refining and strengthening the brewery’s visual identity. We developed brand guidelines, ensuring a consistent style and tone of voice across all touchpoints. For the canned product range, pump clips, and lens designs, we introduced bold, engaging visuals to increase recognition and retail appeal. On the website, we improved homepage structure and online shop usability, making it easier for customers to browse, order, and engage with the brand. We also introduced a food vendor section to highlight the taproom’s growing hospitality offering. Beyond digital improvements, we designed promotional and marketing materials, including beer mats, bar runners, and branded stationery, ensuring a strong, cohesive brand identity both online and in the real world.