Ania Haie
Bespoke Pop Charms Builder
Website Development | E-Commerce | Custom Design Tool
Bespoke Pop Charms Builder
Website Development | E-Commerce | Custom Design Tool
Ania Haie is a London-based jewellery brand known for its trend-led, stackable pieces crafted in 925 sterling silver and 14k gold plating. With a strong focus on self-expression and customisation, the brand wanted to elevate its e-commerce experience by introducing a bespoke Pop Charms builder system. The goal was to create an interactive and engaging shopping experience that would allow customers to design their own personalised jewellery pieces, driving both sales and customer engagement.
Trigger designed and developed a custom Pop Charms builder, seamlessly integrating it into Ania Haie’s existing e-commerce platform. The interactive system enables customers to select from over 75 charms and stack them onto necklaces, bracelets, and hoop earrings to create one-of-a-kind jewellery pieces. The user-friendly interface allows shoppers to visualise their designs in real-time, enhancing the customisation experience while ensuring a smooth purchasing journey. We ensured the Pop Charms builder aligned with Ania Haie’s luxury aesthetic, incorporating clean, modern design elements that reflect the brand’s trend-driven identity. The system was built to be fully responsive, providing a seamless experience across desktop, tablet, and mobile devices.
The bespoke jewellery builder has successfully enhanced customer engagement and sales, offering shoppers a unique and interactive way to personalise their jewellery. By enabling real-time visualisation and effortless customisation, Ania Haie has strengthened its position in the market as a fashion-forward jewellery brand. The feature has driven increased conversions and customer retention, proving to be a valuable addition to the brand’s e-commerce platform.
We’re a small team with a big agency mentality, combining creativity, strategy, and hands-on expertise to deliver design and digital solutions that make an impact. We take the time to get to know you and your brand, so that everything we create feels authentic, meaningful, and results-driven. Most importantly? We’re nice people. We care about what we do, and we care about our clients. That means clear communication, fresh ideas, and a collaborative approach from start to finish. No fluff, no jargon, just great work and real results.
How can we help you?
62 York & Elder
52 New England Street,
Brighton, BN1 4BB
Brighton Office +44 (0)1273 249897
Manchester Office +44 (0) 161 279 6182
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Trigger Education is the education focused division of Trigger Solutions, a leading creative design and digital marketing agency.
